Message Into The Community With Tom Howell
In this episode of the Anatomy of Leadership, Chris Comeaux interviews Tom Howell, Principal with Hundred Trees LLC, about the importance of...
1 min read
What if everything you thought you knew about marketing was completely wrong? Dave Mastovich, founder and CEO of MASSolutions and author of the Amazon bestseller "No Bullshit Marketing," challenges conventional wisdom in this eye-opening conversation about the true nature of effective marketing.
Dave emphasizes the need for organizations to understand their customers deeply and to gather insights systematically to craft compelling marketing strategies. The discussion also highlights the significance of storytelling in marketing and how aligning the organization's purpose with customer needs can lead to more effective marketing outcomes.
Chris and Dave also discuss the importance of aligning client expectations with strategic execution, the necessity of authentic messaging, and the unique challenges faced in healthcare marketing. The conversation concludes with actionable insights on leveraging customer voices and the power of compound messaging to drive growth. Join us, this is a great listen.
Guest
Dave Mastovich
CEO and Founder of MASSolutions
Biography
www.massolutions.biz
www.davidmastovich.com
Host
Chris Comeaux
MLAS, CPA
President / CEO of Teleios
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